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Showing posts with label business development. Show all posts
Showing posts with label business development. Show all posts

06 Killer Tips to Sell Anything to Anybody

Posted on 23 May, 2017 No comments


Sell Anything to Anybody with these Tried and Tested Killer Tips 


With ever increasing competition amongst the businesses/brands, persuading customers to buy the product has become quite a task in itself. 

People have a lot of alternative options available with them. If they don't get satisfied with one seller, they turn to its competitor. The ball is always in the court of customer.

Now, there is a need to get good sales persons that are capable enough to deal with the prospects and turn them into customers. To a great extent, other than the quality, brand and different aspects of the product, the success of a business depends upon its sales staff.

>> Tips to Sell Technology to the Ones Who are not Tech Savvy

So, in this article we will highlight some of the tips for the sales people which will guide you to sell anything to anyone.


Sell Anything to Anybody


Sell Anything to Anybody with these Tried and Tested Killer Tips 


With ever increasing competition amongst the businesses/brands, persuading customers to buy the product has become quite a task in itself. 

People have a lot of alternative options available with them. If they don't get satisfied with one seller, they turn to its competitor. The ball is always in the court of customer.

Now, there is a need to get good sales persons that are capable enough to deal with the prospects and turn them into customers. To a great extent, other than the quality, brand and different aspects of the product, the success of a business depends upon its sales staff.

>> Tips to Sell Technology to the Ones Who are not Tech Savvy

So, in this article we will highlight some of the tips for the sales people which will guide you to sell anything to anyone.


Sell Anything to Anybody

Tips to Sell Technology to the Ones that are not Tech Savvy

Posted on 19 May, 2017 No comments


Selling Technology to those who are not Tech Savvy Needs a Different Level of understanding About the Consumers : Explore these Killer Tips



The focus of the tech marketers usually remains on the young generation because of the very reason that they are quick adapters of latest technology. They see whats new in the market and grab it. But while keeping their focus to this limited segment businesses are unable to tap other opportunities that exist for them. It is just that a little more intelligent planning, strategy making is all what required to serve the untapped. 

>> Make the Customer the Hero of your Story

Yes, you might have guessed by now who i am talking about. It is the older demographic which are overlooked by almost all in the technology sector especially. Targeting people who are not tech savvy can boost up the business ten times more. 

You need plan and adjust things according to the audience you are targeting. Rest things will fall into place itself. 

>> Tips to Building a Longterm Relationship with the Customers 

In this article we have listed down some of the tips to sell technology to those who are not tech savvy. So here we go! 

Many tech marketers prefer to focus on the younger generation, as these customers are already used to adopting new technology. 

While that’s not a bad idea, think about who has stable jobs, disposable income, and kids or grandchildren to buy gifts for.


Sell Technology to those Who are not Tech Savvy

Targeting an older demographic, especially when they’re ignored by other marketers, can create a huge opportunity for your company. 

You’ll need to adjust your tactics to reach people who aren’t as tech-savvy, but it can be done.



1. Emphasize on "easy to use" factor



The thing which stands as a hurdle in targeting &,capturing the Older generation is their misconception about themselves that they cannot understand this new technology. 


Here's the catch now. In order to make this older lot of potential customers you need to show them how your product needs no prior knowledge by anyone to get started with. You need to give them a demo and make your product look simplest to use. 

It all starts with the product packaging. Not only does your package shows but it should speak of its key features at the forefront. On holding the box of your product, 'that's not tough for me to use', 'I can use it easily' & reactions like these must come from the consumers.

>> Quick steps to Build a Customer Centric Marketing Strategy


2. Offline or In-store Demonstration



With e-commerce trend today online shops has taken over brick & mortar stores. But still major segment of the potential customers remain untapped in some sectors because they don't have physical retail stores. Especially the businesses that are into technology products. 


Apple retail stores being one major example to quote here when talking about the importance of retail stores. 

When you are selling technology, no matter if you have the best demo video, best product descriptions and guide to use the product, still people are skeptical to purchase tech products until they feel it by using & taking its trial. 

When you have a retail store (offline) people can visit, take the product, test it by using it. The employees therein can guide the customers through the key features of the product,
and impress them which too can motivate the people to buy the product. 


The older generation or let's call older customers here in this context are more likely to visit brick & mortar store instead of purchasing online. So if you want to sell technology to people who are not tech savvy then the most important thing is to have a physical store as well.



>> Practical Tips to Keep your Customer Asking for More


3. Offer Live Customer Service via Phone



If your target audience is not tech-savvy then will it be fair to offer them customer support that becomes trouble for them more than a support system? Chats and emails will not be their thing but let us not ignore the fact that the trend is moving towards these. 

Every customer at some point of time needs customer support. Why not provide the target audience with the customer service that they are comfortable with?


At the end of the day, you want your customer's issue to be solved and him/her to be satisfied with the service. So here for the target audience offering live phone customer support will be the best idea. 


Although it will add to your expense but will return you threefold in the form of increased sales. Even added expense too is not a big deal. 

You can provide this service free of cost for few initial months and later can apply charges after the time period gets over. This will help you control your cost as well. But make sure that in initial few months you are focused on capturing market by all means.

>> Killer Tips to deliver Proactive Customer Service Through social Media


4. Let your answers be more genuine, relatable & need based


The universal question "Why should i buy your product?" never stops chasing marketers, sellers, retailers. 

Now herein when you are dealing with old people who have life long experience in doing things in a way different from the modern style or let's just call it in simple words old fashioned way, so in such case you cannot go ahead and escape yourself by giving common answers like the product will save your money, time, energy & will be convenient or likewise. 

>> Gain more Loyal Customers by Up-selling and Cross-selling

These answers won't work here because they might not be having any problem that needs to be solved. Therefore, think out of the box and see what this old segment of target customers must be in need of and accordingly be pro with your answers. 

Hit their emotional chords via your answers like the product will help you to keep in touch with your family, watch your near ones live on phone, help you to keep record of your important things, plans & to-do list (as old people tend to forget things), help you to match with the moving technology, share experiences with family, children, grand children etc so think about all what an old fashioned person will need and frame the answers that best fits in. 


Sell Technology to Those who are not Tech Savvy







Selling Technology to those who are not Tech Savvy Needs a Different Level of understanding About the Consumers : Explore these Killer Tips



The focus of the tech marketers usually remains on the young generation because of the very reason that they are quick adapters of latest technology. They see whats new in the market and grab it. But while keeping their focus to this limited segment businesses are unable to tap other opportunities that exist for them. It is just that a little more intelligent planning, strategy making is all what required to serve the untapped. 

>> Make the Customer the Hero of your Story

Yes, you might have guessed by now who i am talking about. It is the older demographic which are overlooked by almost all in the technology sector especially. Targeting people who are not tech savvy can boost up the business ten times more. 

You need plan and adjust things according to the audience you are targeting. Rest things will fall into place itself. 

>> Tips to Building a Longterm Relationship with the Customers 

In this article we have listed down some of the tips to sell technology to those who are not tech savvy. So here we go! 

Many tech marketers prefer to focus on the younger generation, as these customers are already used to adopting new technology. 

While that’s not a bad idea, think about who has stable jobs, disposable income, and kids or grandchildren to buy gifts for.


Sell Technology to those Who are not Tech Savvy

Targeting an older demographic, especially when they’re ignored by other marketers, can create a huge opportunity for your company. 

You’ll need to adjust your tactics to reach people who aren’t as tech-savvy, but it can be done.



1. Emphasize on "easy to use" factor



The thing which stands as a hurdle in targeting &,capturing the Older generation is their misconception about themselves that they cannot understand this new technology. 


Here's the catch now. In order to make this older lot of potential customers you need to show them how your product needs no prior knowledge by anyone to get started with. You need to give them a demo and make your product look simplest to use. 

It all starts with the product packaging. Not only does your package shows but it should speak of its key features at the forefront. On holding the box of your product, 'that's not tough for me to use', 'I can use it easily' & reactions like these must come from the consumers.

>> Quick steps to Build a Customer Centric Marketing Strategy


2. Offline or In-store Demonstration



With e-commerce trend today online shops has taken over brick & mortar stores. But still major segment of the potential customers remain untapped in some sectors because they don't have physical retail stores. Especially the businesses that are into technology products. 


Apple retail stores being one major example to quote here when talking about the importance of retail stores. 

When you are selling technology, no matter if you have the best demo video, best product descriptions and guide to use the product, still people are skeptical to purchase tech products until they feel it by using & taking its trial. 

When you have a retail store (offline) people can visit, take the product, test it by using it. The employees therein can guide the customers through the key features of the product,
and impress them which too can motivate the people to buy the product. 


The older generation or let's call older customers here in this context are more likely to visit brick & mortar store instead of purchasing online. So if you want to sell technology to people who are not tech savvy then the most important thing is to have a physical store as well.



>> Practical Tips to Keep your Customer Asking for More


3. Offer Live Customer Service via Phone



If your target audience is not tech-savvy then will it be fair to offer them customer support that becomes trouble for them more than a support system? Chats and emails will not be their thing but let us not ignore the fact that the trend is moving towards these. 

Every customer at some point of time needs customer support. Why not provide the target audience with the customer service that they are comfortable with?


At the end of the day, you want your customer's issue to be solved and him/her to be satisfied with the service. So here for the target audience offering live phone customer support will be the best idea. 


Although it will add to your expense but will return you threefold in the form of increased sales. Even added expense too is not a big deal. 

You can provide this service free of cost for few initial months and later can apply charges after the time period gets over. This will help you control your cost as well. But make sure that in initial few months you are focused on capturing market by all means.

>> Killer Tips to deliver Proactive Customer Service Through social Media


4. Let your answers be more genuine, relatable & need based


The universal question "Why should i buy your product?" never stops chasing marketers, sellers, retailers. 

Now herein when you are dealing with old people who have life long experience in doing things in a way different from the modern style or let's just call it in simple words old fashioned way, so in such case you cannot go ahead and escape yourself by giving common answers like the product will save your money, time, energy & will be convenient or likewise. 

>> Gain more Loyal Customers by Up-selling and Cross-selling

These answers won't work here because they might not be having any problem that needs to be solved. Therefore, think out of the box and see what this old segment of target customers must be in need of and accordingly be pro with your answers. 

Hit their emotional chords via your answers like the product will help you to keep in touch with your family, watch your near ones live on phone, help you to keep record of your important things, plans & to-do list (as old people tend to forget things), help you to match with the moving technology, share experiences with family, children, grand children etc so think about all what an old fashioned person will need and frame the answers that best fits in. 


Sell Technology to Those who are not Tech Savvy






5 Collaboration Tools for Marketing and Business Automation and Ease

Posted on 13 May, 2017 No comments


Discover all About the Collaboration Tools : How they help ease our tasks and get best results and what are the possible barriers.


In the field of marketing and business there are tools for almost everything be it tools to help your marketing team run smoothly, tools to keep things organized, tools to support you in your marketing efforts and much more. 

New gadgets devices and software tools are invented and updated everyday to make our life at work easier. Collaboration tools are the most evolutionary inventions to lessen the burden, and get more productivity and improve results in the same given work resources.

Using these tools has become of extreme importance in today’s business scenario when so much competition exist. 


Collaboration at Work



Discover all About the Collaboration Tools : How they help ease our tasks and get best results and what are the possible barriers.


In the field of marketing and business there are tools for almost everything be it tools to help your marketing team run smoothly, tools to keep things organized, tools to support you in your marketing efforts and much more. 

New gadgets devices and software tools are invented and updated everyday to make our life at work easier. Collaboration tools are the most evolutionary inventions to lessen the burden, and get more productivity and improve results in the same given work resources.

Using these tools has become of extreme importance in today’s business scenario when so much competition exist. 


Collaboration at Work

B2B Portals UK- 14 Best B2B Trade Websites for Online Business Success

Posted on 27 February, 2017 No comments


10 best B2B Trade portals in UK where Online sellers, Traders, exporters can make online trade and get their business successful.


UK based B2B Trade Portals for small business owners & Entrepreneurs to get sure shot success by doing their business online.


UK has an elaborate e-commerce industry featuring key players like Amazon, Tesco, eBay, Asos, Argos, next, Play.com and John Lewis. Business-to Business ecommerce portals have particularly continued to grow in the UK, creating a great market place for businesses to transact and do business together. Exporters particularly have a lot to benefit from these platforms.

Get your business registered at these websites and work as a seller, exporter, or trader to get success with your business. 

(Related Resources: 10 Best B2B Trade Portals for USA )



UK-B2B-trade-Portals-Ecommerce-Business-success
UK's B2B Ecommerce Trade Portals for Business Owners Exporters, Sellers


10 best B2B Trade portals in UK where Online sellers, Traders, exporters can make online trade and get their business successful.


UK based B2B Trade Portals for small business owners & Entrepreneurs to get sure shot success by doing their business online.


UK has an elaborate e-commerce industry featuring key players like Amazon, Tesco, eBay, Asos, Argos, next, Play.com and John Lewis. Business-to Business ecommerce portals have particularly continued to grow in the UK, creating a great market place for businesses to transact and do business together. Exporters particularly have a lot to benefit from these platforms.

Get your business registered at these websites and work as a seller, exporter, or trader to get success with your business. 

(Related Resources: 10 Best B2B Trade Portals for USA )



UK-B2B-trade-Portals-Ecommerce-Business-success
UK's B2B Ecommerce Trade Portals for Business Owners Exporters, Sellers

Webinar Marketing- 11 Killer Techniques for Making Leads via Webinars

Posted on 22 February, 2017 No comments


11 Killer Techniques for Webinar Marketing : Generate Leads that continuously converts.



Webinars were considered to be a medium to educate the audiences in the past like delivering classes by teachers and educating about health, career, business etc by professional counselors and speakers.

( Apart from Webinars what are the other smart ways of getting leads without cold calling )

Now however, webinar marketing has emerged out to be one of the most eminent methods of content marketing. Most of the small businesses today use it as a powerful weapon for Local Advertising.

Reaching out to the new audiences and skimming though the prospects have never been as effective as per the statistics. 



11-Killer-webinar-marketing-techniques
Webinar Marketing Techniques!


11 Killer Techniques for Webinar Marketing : Generate Leads that continuously converts.



Webinars were considered to be a medium to educate the audiences in the past like delivering classes by teachers and educating about health, career, business etc by professional counselors and speakers.

( Apart from Webinars what are the other smart ways of getting leads without cold calling )

Now however, webinar marketing has emerged out to be one of the most eminent methods of content marketing. Most of the small businesses today use it as a powerful weapon for Local Advertising.

Reaching out to the new audiences and skimming though the prospects have never been as effective as per the statistics. 



11-Killer-webinar-marketing-techniques
Webinar Marketing Techniques!

How to Generate Sales Leads without Cold Calling?

Posted on 20 February, 2017 No comments


Prospect without Cold Calling: 6 Ultimate tips for success in Sales without a Single Cold call.


How to Start Generating Qualified Leads without Making Cold Calling?


Sales people often complain about cold calling. Nothing beats an inbound call. The very fact why sales people are apprehensive about cold calling in most of the industry is the quality of leads they get to work upon when it is an inbound call and not from a cold call. 

An inbound call in certainly a more qualified and a quality call which every sale person loves to breakthrough.  In this article we will highlight some of the best ways to generate leads without cold calls.

Read previous article to get an insight of Twitter Techniques to Start Generating Leads for your Business

generate-leads-without-coldcalling
Say No to Cold Calling Forever!


Prospect without Cold Calling: 6 Ultimate tips for success in Sales without a Single Cold call.


How to Start Generating Qualified Leads without Making Cold Calling?


Sales people often complain about cold calling. Nothing beats an inbound call. The very fact why sales people are apprehensive about cold calling in most of the industry is the quality of leads they get to work upon when it is an inbound call and not from a cold call. 

An inbound call in certainly a more qualified and a quality call which every sale person loves to breakthrough.  In this article we will highlight some of the best ways to generate leads without cold calls.

Read previous article to get an insight of Twitter Techniques to Start Generating Leads for your Business

generate-leads-without-coldcalling
Say No to Cold Calling Forever!

7 Common Inventory Mistakes you Should Avoid. Business Development Tips

Posted on 15 February, 2017 No comments


How to avoid these Common inventory mistakes that are costing to your Company?



Mistakes in inventory can cost you a lot, but still many of us tend to make some mistakes and end up losing money.

So, why to learn from your own experiences at your expense, when many have already lost to teach you where you might err and how to avoid it.

In this article, we would highlight some of the common mistakes that business owners do in inventory management and how you can avoid such mistakes.



How to avoid these Common inventory mistakes that are costing to your Company?



Mistakes in inventory can cost you a lot, but still many of us tend to make some mistakes and end up losing money.

So, why to learn from your own experiences at your expense, when many have already lost to teach you where you might err and how to avoid it.

In this article, we would highlight some of the common mistakes that business owners do in inventory management and how you can avoid such mistakes.


How to Advertise your Business or Website Free on Yahoo? Online Marketing Tips

Posted on 1 comment



Worth Knowing : 3 Ways to Market your business Free on Yahoo Networks.



Mark Twain once said that many a small thing has been made large by the right kind of advertising. Indeed, nothing except the mint can make money without advertising. Perhaps that is why Yahoo offers great advertising platforms for business people to advertise their businesses and make their brands known.

Though, Yahoo offers greatly popular paid advertising options for businesses, like Yahoo Directory, Yahoo search Marketing, Yahoo Bing Ads, etc, but in this post we are focused about free advertising

I frequently get to be asked this question : "how to advertise my business free on Yahoo?" 

Today i thought to answer this question through this post. Though, i could not mention many ways here for making free advertising on Yahoo as few years back it had stopped some of the free advertising services. Yahoo also used to have free classifieds to post ads online. But, not any more.

How-to-advertise-my-business-or-website-free-on-Yahoo
Worth Knowing : Ways to Advertise your Business or Website Free on Yahoo!





Worth Knowing : 3 Ways to Market your business Free on Yahoo Networks.



Mark Twain once said that many a small thing has been made large by the right kind of advertising. Indeed, nothing except the mint can make money without advertising. Perhaps that is why Yahoo offers great advertising platforms for business people to advertise their businesses and make their brands known.

Though, Yahoo offers greatly popular paid advertising options for businesses, like Yahoo Directory, Yahoo search Marketing, Yahoo Bing Ads, etc, but in this post we are focused about free advertising

I frequently get to be asked this question : "how to advertise my business free on Yahoo?" 

Today i thought to answer this question through this post. Though, i could not mention many ways here for making free advertising on Yahoo as few years back it had stopped some of the free advertising services. Yahoo also used to have free classifieds to post ads online. But, not any more.

How-to-advertise-my-business-or-website-free-on-Yahoo
Worth Knowing : Ways to Advertise your Business or Website Free on Yahoo!


LinkedIn Marketing 2017- Best Practices for B2B Business Promotion

Posted on 13 February, 2017 No comments


LinkedIn for B2B Marketing and Promotions: Learn the Tips and Best Practices to enhance the leads and conversions.



LinkedIn is a haven for B2B marketers but most of us are not doing it right way. 

To maximize results and rocket fire your LinkedIn marketing you should have a look at these ultimate tips and best practices. 

Today, every small or bigger business knows about the power LinkedIn has for getting substantial leads and sales, but not everyone is equally capable to utilize it fully.


We will discus in the article about the most fundamental and important social media tips related to LinkedIn!  


LinkedIn for Business


LinkedIn for B2B Marketing and Promotions: Learn the Tips and Best Practices to enhance the leads and conversions.



LinkedIn is a haven for B2B marketers but most of us are not doing it right way. 

To maximize results and rocket fire your LinkedIn marketing you should have a look at these ultimate tips and best practices. 

Today, every small or bigger business knows about the power LinkedIn has for getting substantial leads and sales, but not everyone is equally capable to utilize it fully.


We will discus in the article about the most fundamental and important social media tips related to LinkedIn!  


LinkedIn for Business

B2B Online Market Places in Australia - 10 Best Trade Portals for Business Sales

Posted on 2 comments



The 10 best B2B E-commerce Trade portals for Australia for Online sellers, business owners, exporters, Importers, and Entrepreneurs.




B2B Ecommerce Portals for specifically Australian market places

Just like in other countries, the Australia B2B e-commerce sector still working towards matching the levels of the e-commerce giants like USA, UK and China. B2B ecommerce websites work as great online platforms for buying and selling products.

Most of the Trade websites are free to join and register and they also offer great tools to market and highlight your products and company.

You are offered a separate company page on most of the B2B websites where you can maintain a professionally effective portfolio of your brand and business. 

Best B2B Ecommerce Trade Portals for the United Kingdom ]
[ Top 10 B2B Online Market Places in the World ]


Top-10-B2B-Trade-Portals-in-Australia-Ecommerce-websites
Australian B2B Online Market Places: Top 10 B2B Trade Portals in Australia




The 10 best B2B E-commerce Trade portals for Australia for Online sellers, business owners, exporters, Importers, and Entrepreneurs.




B2B Ecommerce Portals for specifically Australian market places

Just like in other countries, the Australia B2B e-commerce sector still working towards matching the levels of the e-commerce giants like USA, UK and China. B2B ecommerce websites work as great online platforms for buying and selling products.

Most of the Trade websites are free to join and register and they also offer great tools to market and highlight your products and company.

You are offered a separate company page on most of the B2B websites where you can maintain a professionally effective portfolio of your brand and business. 

Best B2B Ecommerce Trade Portals for the United Kingdom ]
[ Top 10 B2B Online Market Places in the World ]


Top-10-B2B-Trade-Portals-in-Australia-Ecommerce-websites
Australian B2B Online Market Places: Top 10 B2B Trade Portals in Australia

Online Advertising and Marketing Ideas| 50 Best Tips to Promote a Small Business

Posted on 08 February, 2017 14 comments




Online advertising Ideas and Marketing Tips for Businesses: 50 Best Tips for Marketers.


Promote your business, services, or company using these Internet based top 50 marketing tips and techniques for business owners, sellers and marketers.
  
Most practical and widely used marketing methods and ideas for business owners and service providers. Promote your business, services or website portal over the internet using these tricks and means.  


The Ideas for small business mentioned here includes, Thoughts, marketing ideas, techniques, and concepts to promote anything online and offline. 


online-advertising-marketing-ideas-business-promotion
50 Ideas for Online Advertising and Marketing for Business Promotion




Online advertising Ideas and Marketing Tips for Businesses: 50 Best Tips for Marketers.


Promote your business, services, or company using these Internet based top 50 marketing tips and techniques for business owners, sellers and marketers.
  
Most practical and widely used marketing methods and ideas for business owners and service providers. Promote your business, services or website portal over the internet using these tricks and means.  


The Ideas for small business mentioned here includes, Thoughts, marketing ideas, techniques, and concepts to promote anything online and offline. 


online-advertising-marketing-ideas-business-promotion
50 Ideas for Online Advertising and Marketing for Business Promotion

Real Estate Business Promotion - 10 Basic Ideas & Tips for Promoting with Online +Offline Methods

Posted on 26 January, 2017 6 comments



Learn How you can effectively Promote and Market a Real Estate and Property Business !


Tips for Marketing, Advertising, and Promoting a Real Estate business or company/ agency.



Ideas for Marketing a Real Estate Business with the Help of Offline and Online Advertising Methods. 10 Best Marketing ideas that are Workable and Effective for a Property business promotion. The business promotion methods described here don't need any cold calling


The real estate business is always on the rise, and the major challenge for real estate businessmen and women is to ensure that the demands of the customer are met. 


Meeting the needs of the customers does not only involve coming up with creative ways of giving customers what they want but also letting them know that you exist and giving them the opportunity to see the products and services you have. 


Real-Estate-Housing-Property-Business-Promotion-Ideas-Tips
Real Estate & Housing Property Business Promotion Ideas & Tips



Learn How you can effectively Promote and Market a Real Estate and Property Business !


Tips for Marketing, Advertising, and Promoting a Real Estate business or company/ agency.



Ideas for Marketing a Real Estate Business with the Help of Offline and Online Advertising Methods. 10 Best Marketing ideas that are Workable and Effective for a Property business promotion. The business promotion methods described here don't need any cold calling


The real estate business is always on the rise, and the major challenge for real estate businessmen and women is to ensure that the demands of the customer are met. 


Meeting the needs of the customers does not only involve coming up with creative ways of giving customers what they want but also letting them know that you exist and giving them the opportunity to see the products and services you have. 


Real-Estate-Housing-Property-Business-Promotion-Ideas-Tips
Real Estate & Housing Property Business Promotion Ideas & Tips
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